Knowing What Goals to Set

Sierra Bailey
5 min readJun 21, 2021
Photo by Getty Images Pro via Canva Pro

How do you determine what your big goals are? I may be overwhelming you by using the word big, so let’s break it down. What are your goals for your 12-week plan? What about your monthly plan? Do you have these plans? Or does all of this overwhelm you? Many people in the goal-setting process get really overwhelmed with the idea of goals as they feel like they don’t instantly know what their goals should be. Or they get stuck on wondering if the goals they chose are good goals. Or the right goals. First of all, there is no wrong, because they are your goals.

First, let me help you understand why you want to set goals to be for a 12-week plan or a monthly plan. To visualize this best, we’ll look at the Eisenhower matrix. Stephen Covey talks about this a lot, it classifies your tasks as important, not important, urgent, not urgent.

As business owners, we spend a great deal of time on those urgent and important, upper-left quadrant tasks. They are client deadlines, answering emails about problems or with potential clients or to clients or about things that we’re involved with. We often talk about it as being in the weeds or putting out fires. It’s also referred to as working in the business, no on the business. These tasks take up a lot of our time.

If you think about the tasks, like a jar of rocks, all of those urgent, I need your attention right now…

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Sierra Bailey

Business educator and talented, tiny business owner expert. Author of Smarter Starting. Fueled by coffee and books. MsSierraBailey.com